Russia: LafargeHolcim changes design of cement bags

LafargeHolcim Russia has released Master cement in bags with a new design, developed with regard to buyer preferences.

The package mostly retained its previous style, but features a number of new details making the information on the product and its use easier to perceive visually.

The package is now marked with a product category and the cement strength quality of 400 or 500 on every side of the bag.

The symbols on the outer side and on the inner side identify the product’s intended use. The bar code is on the front of the bag for a more comfortable scanning at the stores. Recommendations and mix formulas with application instructions are listed on the reverse side.

Source

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