Application delivery networks are a load balancing solution used in data centers. The network performance and traffic in a data center is controlled and monitored through application delivery networks. Higher usage of internet-based applications and growing transmission of media content such as videos and audio files has led to a significant change in the patterns in which data is accumulated in traditional data centers. This new pattern of data accumulation requires nodes where the primary server in a data center can shed some of its load on to other servers at different locations. This is where application delivery networks come in. Application delivery networks allow for better application availability, security, visibility, and acceleration by splitting up the traffic into smaller streams that can be better managed with multiple points of contact.
The growing size of digital enterprises in the modern world is likely to be a key driver for the global application delivery network market over the forecast period. The growing transmission of video files over social media and other channels is likely to remain a major driver for the global application delivery network market over the near future, as the transmission of videos has taken on an important role in news sharing as well as personal file sharing among urban users.
The global application delivery network market is segmented on the basis of geography into North America, Europe, Asia Pacific, and rest of the world.
North America and Europe are likely to remain the leading contributors to the global application delivery network market over the forecast period due to the consistent technological advancement in the region, which has allowed for the transmission of increasingly large files over various networking media and thus created a need for solutions to manage the resultant increase in data traffic. The growing use of social media in North American and European countries is also likely to be a major driver for the application delivery network market, as video sharing has emerged as a major contributor to data traffic due to its growing frequency as well as high file sizes. The huge concentration of networking enterprises in the U.S. is also a major driver for the application delivery network market in North America, as the growing usage of digital platforms has led to a steady increase in data traffic that is unlikely to halt over the forecast period. In Europe, the major regional markets for application delivery networking are the U.K. and Germany.
Asia Pacific is not a major player in the global application delivery networking market at present, primarily due to the small scale of the networking applications in the region. However, countries such as India, China, and Australia are expected to emerge as major players in the global networking applications market over the forecast period, lending support to the application delivery network market in Asia Pacific.
The global application delivery network market size is segmented on the basis of product, organization size, and industry vertical.
On the basis of product, the application delivery network market is segmented into controllers, application safety equipment, and application gateways.
On the basis of organization size, the application delivery network market is segmented into small and medium enterprises, and large enterprises.
On the basis of industry vertical, the application delivery network market is segmented into media and entertainment, education, banking and financial services, government, retail, and others.
Leading players in the global application delivery network market include Array Networks, Riverbed Technology Inc., Akamai Technologies Inc., Barracuda Networks Inc., Brocade Communication Systems Inc., Cisco Systems Inc., Fortinet Inc., Juniper Networks Inc., Nortel Networks Corporation, Sun Microsystems, Radware, Limelight Networks, Internap Corporation, F5 Networks Inc., Citrix Systems Inc., Blue Coat Systems Inc., Alcatel-Lucent S.A., A10 Networks Inc., and Silver Peak Systems.
In October 2018, Netlify raised USD 30 million in a series B round of funding for a new application delivery network platform. The platform is designed specifically to make it easier to develop new web applications. The new platform will manage all content and application creation on a global level, eliminating the need for multiple servers.
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